Location, location, location!
From the ashes of the Spotted Dick pub has arisen the phoenix that is the Firkin on Bloor. The Spotted Dick was run down, a little tired, a little ho-hum, but its location ensured that the nearby business crowd went there at lunchtime. The reason I kept going back for more at the Spotted Dick [insert joke here] was because it was easy to get to.
Alas, with such a prime location at Yonge and Bloor you’d think that the Firkin juggernaut might tone down its brand and not try so hard given that they can hardly lose. However, that just ain’t what the Firkin brand knows or understands. During the recent rebranding of Yonge and Bloor the mediocre Spotted Dick closed and the Firkin brand took over in May 2015, literally — the Spotted Dick was in the basement and shared the building with a restaurant, while the Firkin on Bloor is now on two floors with a rooftop patio to boot. The Firkin on Bloor is very loud and more like a dance club than a pub, it’s very large, apparently the largest Firkin in Canada, and full of Union Jacks and Cool Britannia decor. Tony Blair would be so proud!
As my dining companion said of the Firkin on Bloor, “the corporate rebranding [of the Firkin brand] has taken away everything that is distinctively English about an English pub and has replaced it with over-sized portraits of Winston Churchill and a bulldog, as if this will somehow compensate.”
Number of visits by yours truly: two visits, most recently on a weeknight in late November 2015
TTC information: Bloor-Yonge Station is just a two-minute walk at the most
Booze selection: they have 30-odd beers and Brickworks and Somersby ciders (yes, they have Pimm’s)
Food selection: standard Firkin selection
Service staff: good
Prices: Firkin prices
Toilets: cramped, too few for a pub of that size. My co-diner gave up on using the men’s as the wait was too long! Yes, you read that correctly
Wheelchair accessible: nope
Live music: nope
Piped-in music: Bee Gees
Rating: three pints and a half (out of five)